OLYMPUS

Move into a New World

Designs for the global website of Olympus' new flagship camera, the OM-D E-M1. The most advanced DSLR outperforms any other DSLR in Olympus' history. The website is designed in a dark background with uses of backlit lighting that represents the birth of this bold new camera based on the tagline, "Move into a New World". The site is CMS-driven, fully responsive site in over 15 languages and was designed and developed in 10 weeks duration. 


Desktop layout for the photographer's gallery section. Highlights 12 photographers showcasing their bio and their photographs using OMD.

Alternate moodboard direction 1 - Unexpected Wonder 

Moodboard direction 2 - Sophisticated high end technology

AGENCY: AKQA, CD: Chris Polychronopoulos, 
VD: Yumi Asai, TECH: Brian Fegan, Josh Glassman
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